JOICO Colorful Anti-Fade Shampoo | Various Sizes
JOICO Colorful Anti-Fade Shampoo | Various Sizes

JOICO Colorful Anti-Fade Shampoo | Various Sizes

Regular price $54.95 Sale price$53.95 Save $1.00
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For long-lasting color vibrancy

Joico Colorful Anti-Fade Shampoo is a gentle cleanser that removes what you don't want while keeping everything you do! It washes away daily buildup and debris, while preserving the long-term vibrancy and intensity of your gorgeous hair color.

It's free of SLS/SLES sulfates, gently cleanses color-treated hair, and strengthens your hair for 3X greater resistance to breakage.

Camelia Oil: Full of Omega 9 fatty acids and antioxidants, it helps seal in moisture and restore a radiant shine.

Pomegranate Fruit Extract: Rich in tannins and powerful antioxidants, it helps protect the longevity of your hair color.

SmartRelease„¢ Technology: Our unique liposome system continuously releases Rosehip Oil, Arginine, and Keratin to repair, strengthen, and protect your hair from daily styling damage.

Tip: click on an icon to see similar products.

Apply to wet hair. Lather, and rinse.

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