JOICO Color Balance Purple Shampoo | 300ml

JOICO Color Balance Purple Shampoo | 300ml

Regular price $28.99 Sale price$27.95 Save 4%
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Eliminates brassy/yellow tones on blonde/grey hair

Keep your cool with Color Balance Purple Shampoo. Its gentle lather goes right to work on unwanted yellow tones, leaving your hair looking cool, healthy, and protected.

It instantly neutralizes yellow and warm tones in blonde hair and keeps those results going strong for up to 12 washes. It also boosts shine and smoothness, makes your hair over 2X stronger, and controls static”all while being paraben-free.

The violet pigments attach directly to your hair to neutralize yellow tones right away. Green Tea Extract and UV Absorbers help prevent fading and keep your color looking fresh. Plus, with SmartRelease Technology, our unique liposome system continuously releases Rosehip Oil, Arginine, and Keratin to repair, strengthen, and protect your hair from daily styling damage.

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Apply to wet hair. Lather. Leave in 1-3 minutes. Rinse. Use 2-3 times a week, alternating with your daily shampoo. Follow with Color Balance Purple Conditioner for best results.

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